Nickelodeon’s Super Bowl takeover ignited social buzz, becoming the most mentioned brand on game day, driving 1.4B video views and winning Webby, Shorty, Clio and GEMA awards.
This year’s Kids’ Choice Awards, hosted by pop star, Tyla, became the most social ever, driving 896M views and 60M engagements with the help of influencers and Nick talent.
The newest live-action Dora movie drove 86M views and 3M engagements, introducing fresh talent in beloved roles and delighting fans old and new.
NFL Slimetime merged Nickelodeon’s slime and IP with NFL footage, creating timely, playful content that drove a 324% lift in organic views and a 198% boost in engagement this season.
The new Dora series leveraged original voice talent and trending content, with the “Dora Explainers” generating millions of organic views and engagements and keeping Dora top of mind in pop culture.
Leveraging custom content linked to company movie launches and major tentpole events, Tiny Chef averaged 364K video views and 16K engagements per post.
A talent-powered social blitz reignited The Thundermans franchise, driving 611M views, 65M engagements, and record-breaking results for Nickelodeon.
Bringing together Nick and Nick Jr. favorites, Nick Family went viral with the Message from Steve, teamed up with K-pop stars Enhypen for a Baby Shark collab, and delighted fans with nostalgic content. And lots and lots of PAW Patrol.
Winner of Twitter’s Most Popular Brand Tweet Award
Henry Danger’s first full-length movie made a big splash, generating 56M video views, 6M engagements, and 18K social mentions from fans.